Built for the moment of sale

Shot to Sale. To Site.

British software for event photographers — built for equestrian, show jumping and dance events.

A customer picks up a photo of themselves seconds after it's taken — and buys it before they've left the event. If they don't, EventSnap hands you what you need to catch that sale later, on your own website. Built around the moment your customer decides to buy, whenever that moment happens.

Runs on Windows and Mac No internet needed at the event
30,000+
Images processed across live events
Double-digit
Real events run, four different photography businesses
Any device
Phones, tablets, legacy touchscreens — side by side, at once
Zero
Internet connection required at the event
How it works

Six steps. One straight line from your camera to a completed sale.

Every step below only works because the one before it does. This is the whole product, in order — and it doesn't stop at the payment. A sale isn't done until the product's actually in the customer's hands.

1
Shot

However you already shoot

Card and card reader. WiFi transfer. Lightroom, Darkroom, Capture One — whatever gets your images off the camera and into a folder on the Windows PC or Mac you already use. EventSnap doesn't ask you to change how you shoot.

Camera and folder icon: shoot however you already do
2
Seen

In front of your customer, quickly

EventSnap's hot folder picks up every new photo and gets it in front of your customer quickly — while they're still there, still buzzing from the moment, phone already in hand.

Customer gallery on a phone, with the photographer's watermark visible
3
Selected

Easy to find, easy to choose, on whatever's in their hand

Search by name or class. Favourite as they go. Every device connected to the event — a customer's own phone, a tog-owned tablet, even a legacy touchscreen station — can be browsing and choosing at the same time. No queue. No waiting for a shared kiosk to free up.

EventSnap gallery open on a phone, tablet and touchscreen at the same time
4
Priced

Priced the way this customer wants to buy

Some customers want to pick exactly three photos from a hundred. Others would rather buy all hundred and be done — that's the easier decision, and it's just as valid. EventSnap's Smart Cart, bundles, and Buy All pricing bend to whichever one is in front of you, automatically, with no mental arithmetic for anyone.

EventSnap products, pricing, deals and bundles picker
5
Purchased

Two ways to close, both ending in a sale

Browse & Buy for the customer who wants to pay there and then, on their own device. Browse & Favourite for the customer who'd rather shortlist and let you close it at the desk. Same event, either journey — both built to close the sale.

EventSnap favourites and Sales Desk shortlist
6
Delivered

A sale isn't finished until the product's in their hands

The moment an order's marked paid, EventSnap builds the folder for it and drops every purchased image straight in — ready for you to open and go, no hunting through a full event folder to find what one customer bought. For prints, that's a folder ready for your printer. For digitals, it's ready to hand straight over. Set a size once against a product — say, a social-media digital capped at 3000px — and every matching image in that folder comes out already resized to it. No opening each one in third-party software to resize by hand. Grab the folder, drop it into whatever transfer method you use — email, a file-transfer link, a USB stick — and the sale is actually complete.

Fulfilled order folder with a social-media image size setting

Ready to see it at your next event?

Pick a tier and start selling before your customers walk out the door.

View Pricing
The sale doesn't end when the event does

Close the event, and EventSnap hands you a ready-made website re-launch.

Shot to Sale is only half the promise — the other half is to Site. Some customers won't buy on the day — they'll mean to, get busy, and forget. EventSnap gives you everything you need to catch that sale later, on your own website, without extra work at the event itself.

•2000px preview images — a ready-made set, sized for the web, to upload straight to your own site.
•Favourited images — customers come back, rediscover what they favourited, and buy it from your website.
•Unfinished carts — a customer who built a cart but didn't check out can find it waiting for them online.
Close Event export options for re-launching sales on your own website
Live equestrian event photographed with EventSnap
Built to bend, not break

Every event is a different shape. EventSnap doesn't force one on you.

A multi-day event where a customer has time to consider dozens of products asks for a completely different buying decision than a fast-turnaround event where someone just needs a quick yes or no. EventSnap's pricing and journeys flex to match, event by event, without you rebuilding anything.

Protected income

More eyes on your photos is the point. 3Secure™ is what makes that safe.

Opening your gallery to every device at an event means more customers looking, in parallel, at the same time — and more of them buying. The honest trade-off is that wider access means more risk of a screenshot. 3Secure™ is EventSnap's answer: your watermark on every image, a clear screenshot warning, and one tap to lock any customer account instantly, from your own panel.

It's not a locked gallery. It's a defended open door.

Watermark Protection

Your watermark sits on every image shown, automatically.

Screenshot Warning

A clear warning appears the moment a screenshot's taken.

Instant Account Lock

Lock any customer account in one tap, from your own panel.

Branded Protection

3Secure™ carries your brand, not a generic warning screen.

Proven at real events

Not a pilot. Not a demo. Real events, real volume.

EventSnap has processed 30,000+ images across double-digit live events, run by four different photography businesses — not one careful test, but a pattern that holds across different events, different months, different operators.

In the field

11,500 images. Three days. One bank holiday weekend.

"This past weekend, I put EventSnap through its paces for the first time — and it didn't disappoint. We were covering a demanding three-day show jumping event that generated over 11,500 images, so it was a real test. The feedback from customers was immediately positive — quick, intuitive, and noticeably faster than our previous platform. What truly stood out was the responsiveness of the development team — each evening I shared my observations, and within a few hours, updates were already in place. Considering it's a UK-developed product, over a bank holiday weekend, that was impressive. Based on this experience, we won't be going back to our previous platform for future events."

Simon Coates, UK show jumping photographer
Simon Coates
UK event photographer · show jumping
However you need help

We do all this well. But if you need help, we've got you.

Support shouldn't force you into one channel any more than the buying journey should force your customer into one. Get help however suits the moment.

Self-Serve Knowledge Base

Search the help centre for a straight answer, any time, without waiting on anyone.

WhatsApp Support

Real answers from real people — on the days that matter, including weekends.

Email Support

For anything that needs more detail than a quick message.

Coming soon

AI-Assisted Support

Fast, automatic answers to common questions are on the way — built from everything the team already knows.

Grows with your business

Covering an event yourself isn't always possible. Your licence can.

If you take on a job you can't shoot yourself, you can share your EventSnap licence with the photographer covering it for you — for that event, for your business. Capture Commerce Software handles all software distribution directly, through the download page; your licence is for your business's use, not for passing the software itself around.

Running your own event photography business? Get your own EventSnap — message us on WhatsApp.

Simple, transparent pricing

Pay based on daily photo volume. Run unlimited events and stations.

Starter
£29/mo
or £348/year
12-month minimum term

Browse & Favourite — customers shortlist, you close the sale.

✓Up to 2,000 photos/event day
✓Customer gallery, browsing & favouriting
✓Send to Sales Desk fulfilment
✓3Secure™ theft protection
✓Custom company branding & branded 3Secure™
✓Returning customer accounts across events
✓Order export with product details
✓Email support
MOST POPULAR
Core
£39/mo
or £429/year — save £39
12-month minimum term

Everything in Starter, plus full self-serve checkout.

✓Up to 15,000 photos/event day
✓Products & Cart — full self-serve checkout
✓Smart Cart with Bundles & Deals
✓Slideshow Marketing Folder
✓QR contactless delivery of digitals
✓WhatsApp support
Pro
£59/mo
or £649/year — save £59
12-month minimum term

Everything in Core, plus priority support.

✓Up to 30,000 photos/event day
✓Priority WhatsApp support
✓Early access to new features
✓Custom workflow consultation
Enterprise
Let's talk
For shoots exceeding 30,000 images/day

Everything in Pro, plus:

✓High-volume daily limits
✓Dedicated onboarding & setup
✓Custom pricing to fit your operation
Message us

Every plan includes EventSnap for Windows and Mac (Apple silicon). Your daily photo limit resets each event day — running multiple events the same day shares one limit. Change tiers anytime — no new contract.

FAQ

Common questions

What computer do I need?

+

A Windows PC, or a Mac with Apple silicon (M1 or later). Intel Macs aren't supported.

Can I sell event photos without internet?

+

No. EventSnap runs on your own computer and your customers connect to it over local WiFi. You only need internet now and then to check your licence.

Do my customers need to download an app?

+

No. They browse on their own phone or tablet in the web browser, with nothing to install.

Do I need Wi-Fi at the venue?

+

No — EventSnap runs on your own router or travel hotspot. You don’t need the venue’s Wi-Fi or any internet connection during the event.

Can I change plans later?

+

Yes. You can change tiers anytime, with no new contract.